William Cranston

William Cranston

Senior Manager - Sourcing Centre of Excellence


About me

William's Posts


14 April, 2025 11:07 (BST) | By William Cranston

Reimagining the TA Professional Role in the Age of AI

Why AI Literacy Is the Next Strategic Skill for TA As artificial intelligence becomes increasingly embedded in the hiring process,…

07 January, 2025 03:25 (GMT) | By William Cranston

Micro-Moments in the Candidate Experience: Building Trust Through Small Yet Impactful Interactions

Think about the last time you applied for a job. What stood out? Was it the polished Job description or…

21 November, 2024 11:35 (GMT) | By William Cranston

Turning Employees into Brand Ambassadors: Building a best in class Referral Strategy

Imagine walking into a packed bookstore. Instead of wandering the aisles, you’re handed a book personally recommended by someone who...

20 August, 2024 01:55 (BST) | By William Cranston

“Diving into the Talent Ocean: Why Your Future Hiring Success Depends on a Sustainable Talent Ecosystem”

Imagine talent acquisition as a vast ocean, teeming with potential and possibility. But here's the catch: the most valuable treasures...

06 February, 2024 12:21 (GMT) | By William Cranston

Applications rates rising? Top 3 strategies to ensure you don’t miss out on amazing talent.

2023 saw a significant decline in hiring rate across the globe with LinkedIn noting a 24% decline across markets such…